Last Updated: 24th March 2025
1. Introduction
This Privacy Policy explains how Asset Options Ltd (Company No. 12581966), acting on behalf of Abacus Land 4 Ltd, collects, uses, and protects your personal data when you use our website, www.romneyhouse.com. We are committed to complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using this website, you consent to the practices described in this policy.
2. Data Controller
Asset Options Ltd
St John’s Hall, 9 Fair Street, London, SE1 2XA
Email: miles@assetoptions.co.uk
ICO Registration Number: ZB379722
3. Data We Collect
We may collect and process the following information:
User Accounts: Data provided when registering via Ultimate Member (e.g., username, password).
Personal Data: Name, email address, postal address, phone number, and flat number (if voluntarily provided).
Survey Responses: Feedback on the proposed rooftop development.
Technical Data: IP address, browser type, device information, and usage patterns (via cookies).
4. How We Use Your Data
| Purpose | Legal Basis |
| Responding to enquiries | Legitimate interest |
| Processing survey responses for planning applications | Consent |
| Managing user accounts (Ultimate Member) | Contractual necessity |
| Preventing spam/abuse (reCAPTCHA v3) | Legitimate interest |
| Improving website functionality (Spectra, Astra) | Consent (via cookies) |
5. Data Sharing
We only share your data with:
- Abacus Land 4 Ltd (freeholder of Romney House).
- HomeGround Management Ltd (Owner’s Agent)
- D&G Block Management (Building Manager)
- Londinium PR (Communication Consultant)
- Planning Insight (Planning Consultant)
- Third-Party Service Providers:
- SureForms (form submissions).
- Google reCAPTCHA v3 (spam prevention; data processed in the US under GDPR adequacy decisions).
- Website hosting and security providers.
We never sell your data.
6. Security Measures
Cyber Essentials Certified: Adhering to UK government-backed cybersecurity standards.
SSL Encryption: All data transfers are secured via HTTPS.
Access Controls: Restricted to authorised personnel only.
Regular Updates: Plugins (e.g., Ultimate Member, Spectra) and themes (Astra) are kept up-to-date.
7. Cookies
We use cookies for:
- Necessary Functions: Session management (e.g., login via Ultimate Member).
- Analytics: Anonymous traffic analysis (Google Analytics).
- Preferences: Storing user settings.
Manage cookies via your browser settings or our cookie consent banner.
8. Your Rights
Under UK GDPR, you have the right to:
- Access, correct, or delete your data.
- Restrict processing or object to data use.
- Data portability.
- Withdraw consent (e.g., for surveys).
To exercise these rights, contact miles@assetoptions.co.uk.
9. Data Retention
Survey Data: Retained until the planning process concludes.
User Accounts: Retained while active or for 3 years post-inactivity.
Technical Data: Deleted after 12 months.
10. Complaints
If dissatisfied with our data handling, contact our Data Protection Officer:
Mr Miles Timothy
Email: miles@assetoptions.co.uk
You may also lodge a complaint with the ICO:
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Tel: 0303 123 1113 | Website: ico.org.uk
11. Policy Updates
Changes will be posted on this page. Significant updates will be notified via email (if subscribed).